Samsung’s new partnership
Netflix is hopeful that a new deal with Samsung would help it fight off rivals as the streaming wars heat up. Samsung announced an agreement with Netflix this week at its Unpacked event, bringing exclusive supplementary material linked with various Netflix original series to its Galaxy handsets.
Netflix will be able to further integrate its streaming service with Samsung devices as a result of the relationship. The device integration component of the relationship is quite conventional. In the case of Netflix, customers will be able to access Netflix content using Samsung’s speech assistant Bixby.
Netflix will also provide suggestions to Samsung customers and will be more integrated with Samsung mobile services such as search and Samsung Daily, the company’s discovery platform. It’s not uncommon for Samsung to collaborate with tech businesses to improve app integration and distribution.
Samsung and Spotify, for example, established a formal agreement in 2018, resulting in consumer-facing features such as Spotify’s deep integration with the new Galaxy Buds+, Galaxy S20, and Galaxy Z Flip.
On the other hand, the new Netflix content collaboration is one-of-a-kind. Though Netflix did not go so far as to say that it will create original series or movies just for Samsung users, it did say that it would provide Samsung consumers with exclusive material.
Behind-the-scenes video, companion stories, and other supplementary content are also included, with much of it shot using the Samsung Galaxy S20’s new camera. “Narcos: Mexico,” “Sintonia,” “Elite,” and “Netflix is a Joke” will all have supplementary content accessible at first. More additional content will be accessible in the future, according to Netflix.
Samsung’s most cutting-edge products and advancements.
Samsung Partners With Netflix in a content deal To Bring Iconic Style and Innovative Technology to the Second Season of Emily in Paris.
Samsung Electronics announced the next milestone in its ongoing relationship with Netflix today, announcing the release of the second season of Emily in Paris, a smash sitcom created by MTV Entertainment Studios.
The Emmy-nominated program, which is known for its 21st-century celebration of classic Parisian design, has teamed up with Samsung to present fans of the show with world-class premium technology.
The stunning environment and distinctly Parisian people provided viewers with a glimpse into French style and culture in the first season, and are some of the show’s driving elements. The multinational ensemble, particularly Sylvie Grateau’s legendary role, helped to establish and heighten this sensation of escape.
Sylvie, who is played by Samsung ambassador Philippine Leroy-Beaulieu, is Emily’s employer and the CMO of luxury marketing agency Savoir.
Sylvie’s character epitomizes real elegant authority; excellent at her profession, forceful, demanding, and effortlessly fashionable, she quickly became one of the show’s most well-known and adored characters.
Sylvie has selected the trendy and snappy Samsung Galaxy Z Flip 5G to keep Emily and the rest of the agency on their toes in season two to ensure she maintains on top of her personal and professional life also following the trends of the latest fashion.
Other benefits of the partnership
But Sylvie isn’t the only one who benefits from the Galaxy Z Flip 5G’s elegance and glitz.
With an integrated campaign featuring offline ads, social and influencer content, and a TikTok filter that provides a new way for fans to enjoy the show through the lens of the iconic Galaxy Z Flip 5G, Samsung and Netflix will bring iconic style and innovative technology to fans of Emily in Paris to launch the second season.
Fans will be able to “flip the script” and become the protagonist in their own Emily in Paris animated poster using the filter. The eye-catching Galaxy Z Flip 5G will unfold in front of the user, placing them in front of the famed Eiffel Tower. As of December 28th, TikTok users* can try out the Flip the Script TikTok Effect on the site.
“At Samsung, we are constantly at the forefront of creativity and innovation,” stated Benjamin Braun, Samsung CMO for Europe. We’re thrilled to be working with Netflix on the second season of one of their most popular programs, Emily in Paris, and seeing Sylvie use the iconic Galaxy Z Flip 5G wonderfully complements the device’s personality.
We’re looking forward to expanding and deepening our cooperation in the future.”
Samsung products
For lovers of Emily in Paris, Samsung’s latest collection of luxury products is expected to push the frontiers of innovation, demonstrating the brands’ ability to combine flair with flagship innovation and craftsmanship.
Samsung’s products include the following: The Samsung Galaxy Z Flip 5G A premium and creative foldable phone designed for trend-setters and multitaskers who want to seamlessly switch from taking the ideal selfie and writing a series of emails, or watching the newest episode while on the go.
The Galaxy Watch3
With a flick of your wrist, you can track all of your wellness indicators, turning your regular stroll into a sparkling catwalk.
The Serif
A one-of-a-kind television that blends iconic design and startling picture to transform every show or film into the ultimate viewing experience, as if you’re walking through the Musée D’Orsay yourself.
The Sero
Sero TV is a world-first design that allows you to smoothly switch between horizontal and vertical material, making it easy to view Netflix and mobile social content.
The Bespoke Cube
A multi-functional refrigerator that can be conveniently installed anywhere in the house and keeps everything from wine to cosmetics fresh for longer.
The Bespoke Fridge Freezer
The famous modular refrigerator lets you bring individuality and cutting-edge technology into your home.
Check out more Samsung Products
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